Building an Instagram Following

Building an Instagram Following

It’s no secret that we LOVE Instagram! I love taking photos, I especially love taking photos of Hugo and Holly and I love sharing them! We currently have over 15,000 followers, that’s 15,000 lovely people who want to see what Hugo and Holly are upto on a daily basis! We feel the love for sure!

So you want to feel the Instagram love too? Here are our top 6 tips for building a following and feeling the love from our favourite social media platform…

1. Be part of the community

Like and comment on other photos as much as you can. The more you interact with others the more they’ll want to check out your profile and interact with you! We’ve made so many friends by being part of the Instagram community!

2. Explore hashtags

Use hashtags! See what people you follow are using and decide if they could work for you too. Join in with our hashtags #pugmamamoments and #40daysofpug or create your own and encourage people to use it too! Saving any hashtags you use a lot in your notes (or text replacement on iPhone) is a great timesaver when posting!

3. Post the best photos you can

Natural light is key to a good photo but don’t be put off sharing a dark grainy photo if you truly love it! I mainly use an Olympus Pen and my iPhone 7Plus and edit in Instagram for the best quality and brightest photos I can. See my earlier post about editing in Instagram here. If you use a filter try using the same or similar filter on all your photos for a consistent feel to your grid.

One of my favourite photos of Hugo!

4. Try to post every day

The more you post the more your followers will interact and the higher up on their feed you’ll feature. Don’t post too often though, spamming people by posting 3 or 4 photos at the same time can lead to losing followers! If you want to post more than once in a day spread your posts throughout the day, or post one photo and follow up using Stories!

5. Bulk photos

Take lots of photos on a weekend and post them over the course of the week. When I first joined Instagram I scrolled through in wonderment at how people had the time to take, process and post photos every day. The thing is, they probably don’t! I know I don’t always have time to do that, especially not now I’m tired as soon as I get up on a morning and I’m in bed before 8 at night! Plus Hugo and Holly might not feel like posing or doing anything cute and Instagramable every day either! If you’re taking photos in bulk a planner might help you to see how your photos will look on your grid so you’re not repeating photos too often and that they look good together. In some of them you can add your caption ahead of time too!

6. Use Stories

I love Stories and if you do too then the chances are so do your followers! Share special events, silly things that you might not want to post to your grid and behind the scenes images and videos! Stories are great for keeping in touch with followers when you might not have time to post to your grid too!


I use all these tips myself but if I had to pick one it would be the first, ‘be part of the community’. When we first joined Instagram the number of likes was so important and the number of followers each week felt even more so. I totally get that. The strange thing is, that once we got over how important the numbers felt and got on with making friends and enjoying being part of the community, the numbers took care of themselves! What’s so lovely about Instagram is the community feel it has, and I haven’t gotten that on any other social media site. Enjoy it!



  1. @thispugisteddy
    18th September 2017 / 10:39 am

    This is a great little guide for newbie instagrammers like me,thanks!

    • hugosadventures
      18th September 2017 / 1:05 pm

      You’re welcome! Love seeing what Teddy’s up to every day!

  2. 18th September 2017 / 3:19 pm

    Great tips! I have definitely seen being active and commenting on other people’s posts really does work if you want your account to grow. The genuine comments people leave on my account attract me to their pages, so why wouldn’t it work if I left some!

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